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Fluid Truck, the Zipcar of commercial trucks, raises $63M to take on rental giants

Fluid Truck has built an app-based platform that aims to take away the pain and cost of owning or leasing commercial vehicles, all while grabbing market share from established companies like Penske, Ryder and U-Haul. 

Now, it has the capital to help it get there. The Denver-based company said Tuesday it raised $63 million in a Series A funding round to expand its truck-sharing platform, which helps mid-mile and last-mile delivery companies remotely manage an on-demand rental fleet via web or mobile app. Private equity firm Bison Capital led the round, with participation from Ingka Investments (part of Ingka Group, the main Ikea retailer), Sumitomo Corporation of Americas and Fluid Vehicle Owners.  

The investment, its first external round, comes after rapid growth at the four-year-old company. Founder and CEO James Eberhard told TechCrunch that revenue increased 100x in the last two years. That type of growth sounds promising, but the company did not provide a baseline, so it’s hard to judge scale. 

With e-commerce expected to continue to rise at a global 9.5% compound annual growth rate from 2020 to 2025, the demand for accessible trucks for hire might see correlative growth. It’s no surprise that e-commerce is one of the industries Fluid Truck has targeted. 

Fluid Truck, which operates in 25 U.S. markets, operates like the car-sharing company Zipcar, with a commercial bent. Businesses such as moving and e-commerce delivery companies can use the platform to rent trucks. Fluid Truck’s pitch to businesses extends beyond the “you don’t need to buy or lease” argument. The platform also allows delivery companies to dispense with having a manager on staff who would manage, maintain and eventually sell the fleet. 

Businesses eager to outsource the purchasing and managing of their trucks can find fleets for hire in industrial parks and retail areas within Fluid’s service network. 

“You can hop on our platform, rent a truck and be in it in a matter of minutes, which really allows businesses to scale up and scale down,” said Eberhard. “We’re watching our user behavior go from a place where they used to own every vehicle they needed at a time to a place where they’re now grabbing spare capacity off Fluid.”

Eberhard hopes to see that type of supplementary use morph into an end state where companies don’t own a single truck and run solely on Fluid Truck’s platform. 

Fluid Truck argues that its tech stack, which is designed to smooth out the booking and renting process, gives it a competitive edge in a market dominated by the likes of U-Haul, Ryder and or other small depots. Eberhard said the process of going to a depot and waiting in line is slow and sloppy, whereas Fluid Truck’s app makes renting a van as easy as calling an Uber.

“We take all those complexities away and allow people to have a virtual fleet,” Eberhard told TechCrunch.

Fluid Truck’s fleet is made up of thousands — and soon to be tens of thousands — of cargo vans, pickup trucks, large box trucks and various other vehicles. The company also claims to have the largest medium-duty EV rental fleet in the United States, which it continues to expand as it works with OEMs to increase fleet capacity. Electric vehicles still make up less than 1% of its total portfolio due to the slower adoption of EVs on the commercial side. 

Eberhard wants Fluid to be a dominant force in the trucking industry. But Fluid Truck is not the only truck sharing app on the streets. Competitors GoShare and Bungii have similar offerings.

This sizable round could provide an advantage as it tries to become the household name in digital truck sharing. Perhaps, as importantly, the company has the attention and investment of Ikea. 

“This is another step in enabling Ikea retail to provide last mile delivery services to our customers, continue to improve on our customer promise, while also reducing our environmental footprint,” Krister Mattsson, managing director of Ingka Investments said in a statement, a comment that suggests a future partnership with Fluid Truck. 

With this latest capital round, Fluid’s goal is to (you guessed it) scale outwards, with a focus on expanding the team, adding dozens more markets in the U.S. and preparing to take Fluid into the EU and Canada. 

Fluid Truck will also be investing back into its own tech stack, which includes an internal proprietary telematics platform to predict and automate servicing and maintenance of the company’s fleet. 


Early Stage is the premier ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, product market fit, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included for audience questions and discussion.

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Twitter Spaces arrives on Android ahead of Clubhouse

Twitter announced today it’s opening up its live audio chat rooms, known as Twitter Spaces, to users on Android. Previously, the experience was only open to select users on iOS following the product’s private beta launch in late December 2020. The company says that Android users will only be able to join and talk in Spaces for the time being, but won’t yet be able to start their own.

That added functionality is expected to ship “soon,” Twitter says, without offering an exact timeframe.

The company has been working quickly to iterate on Twitter Spaces in the months since its beta debut, and has been fairly transparent about its roadmap.

Last month, the team developing Twitter Spaces hosted a Space where users were invited to offer feedback, ask questions, and learn about what Twitter had in the works for the product in both the near-term and further down the road. During this live chat, Twitter confirmed that Spaces would arrive on Android in March.

It also promised a fix to how it displays listeners, which has since rolled out.

Other Spaces features are being shared in public as they’re designed and prototyped, including things like titles and descriptions, scheduling options, support for co-hosts and moderators, guest lists, and more. Twitter has also updated the preview card that appears in the timeline and relabeled its “captions” feature to be more accurate, from an accessibility standpoint.

The time frame of some of its new developments  — like Android and scheduling options — were being promised in a matter of weeks, not months.

This fast pace has now led Twitter to beat its rival Clubhouse — the app currently leading the “social audio” market — to offer support for Android. Today, Clubhouse remains iOS-only in addition to being invite-only.

It’s also indicative of the resources Twitter is putting into this new product, which was first announced publicly just in November. Clearly, Twitter believes social audio is a market it needs to win.

The company also sees the broader potential for Spaces as being a key part of a larger creator platform now in the works. During its Investor Day last week, Twitter spoke of tying together its new products like Spaces, Newsletters along with a “Super Follow” paid subscription, for example.

It’s now also testing a Twitter “Shopping Card” that would allow users to tweets posts that link directly to product pages via a “Shop” button — a feature that would seem to fall under this new creator focus, as well.

Some Twitter users on Android had already found their way to Spaces before today’s announcement by way of the Twitter beta app on Google Play.

But now, a separate beta app won’t be required — when live Spaces are available, they’ll appear at the top of the Twitter timeline for Android users to join.


Early Stage is the premier ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, product market fit, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included for audience questions and discussion.

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SpineZone is the latest health tech startup to raise millions in the musculoskeletal space

SpineZone is a startup that creates personalized exercise programs and treatment for neck and back pain. The company uses an online platform and in-person clinics to deliver a curriculum that, ideally, helps patients avoid the need for prescription drugs, injections and surgeries, and providers then avoid the cost of all of the above. Co-founded by brothers Kian Raiszadeh and Kamshad Raiszadeh, the company tells TechCrunch that it has raised $12 million in a Series A round led by Polaris Partners and Providence Ventures, with participation from Martin Ventures.

At its core, SpineZone is a virtual physical therapy platform augmented by in-person clinics. The latter bit is important because it takes a video repository, which has health outcomes baked into it, and helps get those same users some real-life support.

Patients can log onto the site, either through smartphone or laptop, and then answer a series of questions around pain and risk factors. Then, patients can go through a series of exercises. These exercises are created in tandem with professionals, and are based on peer-reviewed and evidence-based articles on musculoskeletal health.

Beyond this digital archive of videos, SpineZone offers an in-person clinic option to help patients practice these exercises. Off of this strategy, the startup claims that it has “1 million lives under management.”

SpineZone’s value proposition is that it helps payers and providers, whether that be employers, clinics or health plans such as Cigna or Aetna, avoid placing their patients in surgeries, which are expensive. By taking care of pain issues before they bubble up, SpineZone says that its current partners have been able to have a 50% reduction in surgery rate (it’s worth noting that COVID-19 could also play a role in this because it is high-risk to enter a medical facility).

Partners are happy because footing the bill of a non-operative procedure is remarkably cheaper than a non-operative procedure.

The cost saving that a medical center could endure can be in the millions. For example, the Sharp Community Medical Group saved $3.4 million in cost savings after working with SpineZone for two years.

SpineZone’s business model is a smidge more complicated than your classic SaaS fee. For example, it charges a clinic based on the number of members it serves per month, and also shares in the downside. For example, if SpineZone promises to get a clinic to $12 million in spend from $15 million, and the cost ends up being $17 million, the company will pay the clinic a portion of the difference. Alternatively, if SpineZone got the clinic to $10 million, even below estimates, it shares in the upside.

SpineZone joins a cohort of health tech startups that focus on musculoskeletal conditions. Venture-backed competitors include Peerwell, Force Therapeutics and Hinge Health, which was most recently valued at $3 billion, with plans to go public.

In order to win, many startups, SpineZone including, need value-based care to replace fee-for-service care. Value-based care is the idea that doctors are paid for outcomes instead of the number of times you enter a doctor’s office. The end goal is that this format creates monetary incentives around getting to an outcome faster: If a doctor is going to make $30,000 on fixing a knee, regardless of whether it takes two appointments or 20 appointments, they might as well do a more thorough job upon check-up instead of elongating the process. The flipside of this, of course, is that doctors might optimize for outcome volume and speed rather than the quality of the result itself.

While SpineZone’s early traction is promising, the healthcare ecosystem still has a ways to go before value-based models take precedence. Right now, Kian Raiszadeh estimates that 10 to 20% of revenue in a medical center comes from value-based care. SpineZone is projecting that it will get to 50% of revenue in the near future.

“And that’s the biggest evolution and tallest lift that we’re expecting,” he said.


Early Stage is the premiere ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

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6 tips for SaaS founders who don’t want VC money

Over the past decade, venture capital has become synonymous with entrepreneurship. Founders from around the world arrive in Silicon Valley with visions of record-setting A rounds and billion-dollar valuations. But what if you don’t have unicorn dreams — or you don’t want to pursue VC money?

Bootstrapping a SaaS company is not only possible — I believe it’s a saner, more sustainable way to build and scale a business. To be clear, bootstrapping isn’t always easy. It requires patience and focus, but the freedom to create a meaningful product, on your terms, is worth more than even the biggest VC check.

The freedom to create a meaningful product, on your terms, is worth more than even the biggest VC check.

I started my company, JotForm, in 2006. We’ve grown steadily from a simple web tool into a product that serves more than 8 million users — without taking a dime in outside funding. We’re profitable in an industry with big-name competitors like Google.

Most importantly, I still love this company and its mission, and I want the same for my fellow entrepreneurs. If you’re a SaaS founder who’s wary of VC funding, here are my best bootstrapping tips.

Keep your day job

Success stories from founders who leap blindly into business without resources or relevant experience are compelling, but they’re the exception, not the rule. Working inside another organization can build your skills, your network and even inspire great product ideas.

After finishing college with a computer science degree, I worked as a developer for a New York media company. The editors always needed custom web forms, which were tedious and time consuming to build. I kept thinking, “There has to be a better way.”

That daily frustration led me to start JotForm — but I didn’t leave my job right away. I stayed with the media firm for five years and worked on my product on the side. By the time I was ready to go all in, I had the confidence, experience and savings I needed.

Many of the world’s biggest companies began as side projects, including Twitter, Craigslist, Slack, Instagram, Trello, and a little venture called Apple. If your day job doesn’t pay enough to fund the early stages of your business, consider a side gig or consulting work. There are so many ways to set yourself up for success without the pressure of VC cash or selling a chunk of your business.

Know you’re not alone

The exact numbers shift every year, but data compiled by Fundable show that only 0.05% of U.S. startups are backed by VCs. Another 0.91% are funded by angel investors. The vast majority, at 57%, are funded by credit and personal loans, while 38% get funding from friends and family.

It may feel like most founders raise multimillion-dollar rounds, but that’s simply not the case. It’s also good to remember that securing VC money is complicated and time consuming. You can spend months taking meetings and presenting the perfect deck — and still leave empty handed. Be patient and stick to your own path.

Measure profits, not popularity

SaaS founders often emphasize vanity metrics, like user acquisitions and total downloads. These numbers can measure short-term popularity, but they don’t reveal how users and customers feel about your product — or your long-term potential.

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Retail Zipline raises $30M as it helps retailers adapt to the pandemic

When I first wrote about Retail Zipline in 2019, the startup was focused on building a communication platform that would help corporate decision-makers in retail communicate with individual stores. As you’d probably guess, the startup saw some changes in 2020.

“When COVID first hit, you might think a company that’s primarily focused on retail would be in trouble,” said co-founder and CTO Jeremy Baker. “But it turns out that a product that helps retailers communicate critical information when everything is changing is no longer a nice to have.”

In other words, where Retail Zipline might previously have been used for coordinating sales and promotions, it suddenly became a channel for managing things like health and safety protocols and communicating about furloughs and closures.

Co-founder and CEO Melissa Wong said the platform supports both engagement (a company executives sending a message to retail associates) and execution (translating a broader corporate strategy into an in-store experience). While you might think that execution was the only thing that mattered in the middle of a pandemic, Wong argued that the engagement side was also essential, particularly when employees felt they were putting themselves at risk.

“The engagement part means that we can explain to a retail employee what we’re doing to protect you during this crisis, and your role as part of this company and this brand,” she said.

Retail Zipline screenshot

Image Credits: Retail Zipline

She added that the company has doubled its customer baes during the pandemic and seen revenue increase 2.5x. Retailers using the platform include Sephora, AEO, L.L.Bean, Gap, Hy-Vee, Lush Cosmetics, BevMo, LL Flooring, Cole Haan, The LEGO Group, TOMS and Torrid.

The pandemic also spurred dramatic growth in e-commerce, but Wong (who previously worked on the corporate side of Gap and Old Navy) suggested that this won’t eliminate the need for physical stores. Instead, it just means they’ll have to live up to the long-standing “omni-channel promise,” where they serve as both a store and a distribution center for online orders.

“Retail will become more complex,” she said. “We will enable them to meet those complexities.”

Today, Retail Zipline is announcing that it has raised $30 million in Series B funding. The round was led by real estate-focused firm Fifth Wall, with partner Dan Wenhold joining the board of directors. Emergence Capital, Ridge Ventures, Hillsven Capital, Veeva co-founder Matt Wallach and the Fisher Family Fund also participated.

The company has now raised more than $39 million, according to Crunchbase.

In a blog post, Fifth Wall wrote:

The Fifth Wall network is rich with opportunities for Zipline to explore potential partnerships among our retail-focused partners and portfolio companies. However, we believe retail to be just the beginning for Zipline as we envision the product appealing to many Built World industries. The opportunity for Zipline within real estate could lie with organizations whose HQ office must communicate daily with field operations workers, such as more traditional brokers with a geographic focus (e.g., CBRE, Cushman & Wakefield), leasing agents within multifamily and SFR (e.g., Equity Residential, Greystar), or construction site workers.


Early Stage is the premiere ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

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Amazon’s GameOn app, a platform for sharing mobile gaming clips, launches on iOS

Mobile gaming hasn’t seen the same demand for streaming content in the past as desktop has, but Amazon sees a market there to extend Twitch’s dominance. After launching on Android back in November, the company’s mobile streaming centric app has just launched on Apple’s App Store.

The app lets users record short clips (anywhere from 30 seconds to 5 minutes of content) of gameplay from a variety of titles that support screen recording capture. Users can screen record these clips directly into the GameOn library at which point they can add commentary or additional edits before publishing to the GameOn platform or sharing links to the platform on other sites.

The GameOn platform is interestingly fully disconnected from Twitch with separate branding and different channels. Amazon has been partnering with streamers to wholly focus on mobile gaming while promoting challenges unique to the app.The company says the service is compatible with over 1,000 mobile games.

Developers have been increasingly vigilant about brining more full-featured ports of desktop titles to mobile though the lack of sophisticated controls has made this a challenge. As gaming platforms aim to bring cloud streaming networks to iOS there could end up being more demand for shot-on-mobile content and titles that users control with a gamepad, but this will depend on whether the App Store grows more amenable to these platforms over time.


Early Stage is the premier ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

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West Tenth’s app encourages women to start home businesses, not join MLMs

A new digital marketplace called West Tenth, now backed by $1.5 million in seed funding, wants to give women a platform to start and grow their home-based businesses. Through its mobile app, women can promote their business to others in the local community, then field inquiries and requests through the app’s integrated messaging platform, as well as finalize transactions through in-app payments.

The startup was co-founded by Lyn Johnson and Sara Sparhawk, who met when they both worked in finance. Johnson remained in finance, but Sparhawk later moved on to work at Amazon.

Johnson explains that her experience led her to better understand the economic inequality of women in the U.S., where they only own 32 cents to every dollar in financial assets than men own. A large driver of this is that women leave the workforce, often to raise children, which results in years where they don’t have earnings.

“We’re really good as a society at supporting women on the way of out of the workforce to care for their kids, but really terrible at supporting them on the way back in,” Johnson says. “Women know this, and as an alternative to employment that just seems to fail them, they’re starting businesses in droves.”

Image Credits: West Tenth

With West Tenth, the goal is to encourage this sort of entrepreneurship — and more broadly, to help women understand that the many of the talents they’ve developed at home are, in fact, potential businesses.

This includes opportunities like home-based bakers and cooks, photographers, home organizers or designers, home florists, baby sleep consultants, party planning and event services, crafting classes, fitness training, homemade goods, and more.

The company notes that the app isn’t necessarily closed to men, but the current market for U.S. home businesses favors women as they’re more often the partner who chooses to leave work to raise children. However, there are some men on its platform.

Though today many of these entrepreneurs market their home businesses on Facebook, they’re missing opportunities to reach customers if they’re not heavily involved in local groups and responding to requests for recommendations. West Tenth instead centralizes local businesses in one place to make discovery easier.

Image Credits: West Tenth

 

In the app, customers can browse and shop local businesses, filtering by category via buttons at the top of the screen. The results are sorted by distance and offer photos, description, and the starting price for the goods or services offered. Through integrated messaging, users can reach out directly for a quote or more information. Customers can also complete their purchases through the app’s Stripe payments integration. West Tenth takes a 9.5% commission on these sales.

Another key aspect to West Tenth is its education component, The Foundry.

Through a $100 per quarter subscription membership (or $350 per year), business owners will be able to attend bi-monthly events, including classes focused on the fundamentals of setting up home-based businesses, marketing, customer acquisition, and other topics. These classes will also be available à la carte at around $30 apiece, for those who want to pay per session.

In addition, attendees will hear from guest speakers who have experience in the home-based business market, and they’ll be able join mastermind networking groups to exchange ideas with their peers.

Image Credits: West Tenth

This system of combining education and networking with business ownership could potentially help more women become home-based business entrepreneurs instead of joining multi-level marketing (MLM) companies, as is common.

“When we started this, we recognized that MLMs are one of the few kind of industries that’s focused on this demographic of women who’ve left the workforce — which is a huge, untapped talent pool in the U.S.,” notes Johnson. “But they’re really predatory. Only the top 1% of sellers distributors really make money and the rest lose money. And they lose their social capital, as well. What we’re really interested in doing is becoming an alternative to MLMs in many respects,” she adds.

Not surprisingly, MLMs aren’t allowed on the West Tenth platform.

Image Credits: West Tenth

The startup, which completed Kansas City TechStars last summer, has now raised $1.5 million in seed funding to get its platform off the ground. The round was led by Better Ventures along with Stand Together Ventures Lab, Kapital Partners,The Community Fund, Backstage Capital, Wedbush Ventures, and Gaingels.

The funds will be used to develop the product and grow its user base. In time, West Tenth aims to build out product features to better highlight local businesses. This includes shopping elements that will let you see what friends are buying and video demonstrations, among other things.

Since 2019, West Tenth has grown its footprint from just 20 businesses on the app to now over 600, largely in suburban L.A. and Salt Lake City. It’s now aiming to target growth in Phoenix, Boise, and Northern California.

Image Credits: West Tenth

The timing for West Tenth’s expansion is coming on the tail end of the COVID-19 crisis, where things have only gotten worse for women’s traditional employment.

School and daycare closures combined with job losses that greatly impacted women’s roles have now driven more women out of the workforce compared with men. And according to McKinsey, women accounted for nearly 56% of workforce exits since the start of the pandemic, despite making up just 48% of the workforce. This COVID-driven “shecession,” as some have dubbed it, is also disproportionately impacting women of color, studies have found.

“We’ve seen 5 million women exit the workforce — some because they were laid off or furloughed, and a huge chunk because they’re opting out because the caregiving responsibilities just became overwhelming,” says Johnson.

“The thing is when women leave the workforce for caregiving reasons — for some reason we really discount that and we make it even harder for them to return to work. So I think over the next 18 to 24 months, we’ll see a big surge in economic activity in the home with women trying to bring in additional sources of income by running a business from the home,” she says.

The West Tenth app is available on both iOS and Android.


Early Stage is the premiere ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

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Epic is buying ‘Fall Guys’ developer, Mediatonic

Fortnite maker Epic today announced plans to acquire Tonic Games Group, most notably the publisher behind the fellow massive battle royale hit title, Fall Guys: Ultimate Knockout. Tonic Games Group is the parent company for the Irregular Corporation, Fortitude Games and Fall Guys developer, Mediatonic. Other titles developed under the umbrella include Murder by Numbers, Gears of War/Funko spinoff Gears Pop and Yahtzee with Buddies.

“It’s no secret that Epic is invested in building the metaverse and Tonic Games shares this goal,” Epic founder and CEO Tim Sweeney said in a release tied to the news. “As Epic works to build this virtual future, we need great creative talent who know how to build powerful games, content and experiences.”

Epic notes in its announcement post that gameplay for the popular title won’t change under the new ownership. As with Fornite, the company says it’s investing in cross platform play for the title, which is currently available on the PlayStation and PC with Nintendo Switch and Xbox arriving later this year.

Mediatonic was founded in the U.K. in 2005. Tonic Games Group was developed as a parent company last year. Based in London, the group now employs roughly 300 people, globally. Released last August, Fall Guys has proven a major hit for audiences and critics, alike. The brightly-colored title allows for up to 60 players to compete in battle royale-style matches.

“With Epic, we feel like we have found a home that was made for us,” Tonic cofounder and CEO Dave Bailey said in the release. “They share our mission to build and support games that have a positive impact, empower others and stand the test of time and we couldn’t be more excited to be joining forces with their team.”

Epic, of course, has money to burn. In addition to massive revenue generated from Fortnite, the company has raised $3.4 billion to date, including a $1.78 billion round in August of last year.


Early Stage is the premiere ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

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Airbyte raises $5.2M for its open-source data integration platform

Airbyte, an open-source data integration platform, today announced that it has raised a $5.2 million seed funding round led by Accel. Other investors include Y Combinator, 8VC, Segment co-founder Calvin French-Owen, former Cloudera GM Charles Zedlewski, LiveRamp and Safegraph CEO Auren Hoffman, Datavant CEO Travis May and Alain Rossmann, the president of Machinify.

The company was co-founded by Michel Tricot, the former director of engineering and head of integrations at LiverRamp and RideOS, and John Lafleur, a serial entrepreneur who focuses on developer tools and B2B services. The last startup he co-founded was Anaxi.

Image Credits: Airbyte

In its early days, the team was actually working on a slightly different project that focused on data connectivity for marketing companies. The founders were accepted into Y Combinator and built out their application, but once the COVID pandemic hit, a lot of the companies that had placed early bets on Airbyte’s original project faced budget freezes and layoffs.

“At that point, we decided to go into deeper data integration and that’s how we started the Airbyte project and product as we know it today,” Tricot explained.

Today’s Airbyte is geared toward data engineering, without the specific industry focus of its early incarnation, but it offers both a graphical UI for building connectors, as well as APIs for developers to hook into.

As Tricot noted, a lot of companies start out by building their own data connectors — and that tends to work alright at first. But the real complexity is in maintaining them. “You have zero control over how they behave,” he noted. “So either they’re going to fail, or they’re going to change something. The cost of data integration is in the maintenance.”

Even for a company that specializes in building these connectors, the complexity will quickly outpace its ability to keep up, so the team decided on building Airbyte as an open-source company. The team also argues that while there are companies like Fivetran that focus on data integration, a lot of customers end up with use cases that aren’t supported by Airbyte’s closed-source competitors and that they had to build themselves from the ground up.

“Our mission with Airbyte is really to become the standard to replicate data,” Lafleur said. “To do that, we will open source every feature that addresses the need of the individual contributor, so all the connectors.” He also noted that Airbyte will exclusively focus on its open-source tools until it raises a Series A round — likely early next year.

To monetize its service, Airbyte plans to use an open-core model, where all of the features that address the needs of a company (think enterprise features like data quality, privacy, user management, etc.) will be licensed. The team is also looking at white-labeling its containerized connectors to others.

Currently, about 600 companies use Airbyte’s connectors — up from 250 just a month ago. Its users include the likes of Safegraph, Dribbble, Mercato, GraniteRock, Agridigital and Cart.com.

The company plans to use the new funding to double its team from about 12 people to 25 by the end of the year. Right now, the company’s focus is on establishing its user base, and then it plans to start monetizing that — and raise more funding — next year.


Early Stage is the premiere ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

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SoundCloud adjusts revenue model for indie artists

We’ve known for a long time that music streaming royalties are fundamentally broken. As revenue has shifted away from sales of physical music, it’s become increasingly difficult for many independent artists to make a living off recorded music. But all of that has come to a head as the pandemic has stripped live music out of the equation entirely.

Some services have looked to buck the trend. The immensely popular Bandcamp Fridays are a notable example, offering all revenue to artists and labels one day a month. And now SoundCloud is looking to shake up how it pays its own independent creators — a move that could prove a nice boon for musicians on a service that’s lent its name to at least one popular musical subgenre.

The site will institute a new revenue structure at the beginning of next month. Soundcloud breaks down “Fan-powered” royalties thusly,

Fan-powered royalties are a more equitable and transparent way for independent artists who monetize directly with SoundCloud to get paid. The more fans listen on SoundCloud, and listen to your music, the more you get paid.

Under the old model, money from your dedicated fans goes into a giant pool that’s paid out to artists based on their share of total streams. That model mostly benefits mega stars.

Under fan-powered royalties, you get paid based on your fans’ actual listening habits. The more of their time your dedicated fans listen to your music, the more you get paid. This model benefits independent artists.

The service is available for independent artists who monetize their pages through select Pro accounts. There are a number of factors that go into the final payment (the first of which will arrive in May), including whether listeners have a subscription, the amount they’ve listened to one artist relative to others and ads they’ve listened to. The fine print is available here.

Musicians have become increasingly vocal about their inability to live off of streaming revenue as the pandemic has cut off major income sources over the past year. Spotify, in particular, has drawn harsh criticism as the company has spent hundreds of millions on podcast acquisitions while maintaining old revenue models for musicians.

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