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Why I make everyone in my company be the CEO for a day

Published July 28, 2021

Ville Houttu
Contributor

Ville Houttu is the founder and CEO of Vincit USA.

Leaders become great not because of their power, but because of their ability to empower others.

It’s no secret that most tech companies tout their culture as “unique” or “open,” but when you take a closer look, it’s often merely surface level. Yes, you may be dog-friendly or offer unlimited beer on tap, but how are you helping your employees become the best versions of themselves? We’re at our best when our employees are at their best, so we do everything in our power to make that a reality.

We’re at our best when our employees are at their best, so we do everything in our power to make that a reality.

After successfully running Vincit in Finland and Switzerland, in 2016 we made the jump to the United States, setting up an office in California. Although we had moved over 5,000 miles to a new country, it was important that our two main KPIs remain the same: Employee happiness and customer satisfaction. We believe that happy employees make clients happy, and happy clients refer you to others. Therefore, it was essential that this positive and prosperous workplace environment followed us to the United States.

So beyond traditional benefits, like full medical coverage, 401k matching and standard office amenities, we tapped into our Finnish roots to build and provide our employees with an uninhibited, supportive workplace. We keep our company culture as transparent as possible and fully believe in the power of empowering our employees. We have no managers and no real role hierarchy. Employees do not have to go through an approval process on anything they are working on.

We encourage our employees to make a trip to Finland to visit our headquarters. Instead of “Lunch & Learn” meetings, we host “Fail & Learn” meetings where employees get to share something that didn’t work and what they learned from it. And once a month, we let an employee become the CEO for a day.

Unsurprisingly, the “CEO of the Day” program is one of our most popular initiatives. The program gives our employee the reins for 24 hours with an unlimited budget. The only requirement? The CEO must make one lasting decision that will help improve the working experience of Vincit employees. Whatever the CEO of the Day decides, the company sticks with. They can purchase something for the company, change a policy, update a tool we use … Really, anything that they come up with can be done.

Squire, a barbershop tech platform, triples its valuation (again) with Tiger Global

Published July 28, 2021

When co-founders Songe LaRon and Dave Salvant first began barbershop tech platform Squire in 2016, they leaned in: The duo bought a barbershop in New York City’s Chelsea neighborhood to see firsthand how the business worked. For one year, the co-founders religiously worked at the shop, now owned by a larger barbershop chain, handling every bit of the business (except cutting hair).

Five years later, the co-founders view that experience as a key moment in the history of Squire, now a 175-person company with a tech platform used by over 2,000 shops across three continents. After last raising a Series C in December and tripling its valuation, Squire announced today that it has raised a $60 million round led by Tiger Global.

Squire balances clean fades with the coronavirus

And, it tripled its valuation, again. Off of 300% year-over-year revenue growth, the New York startup is now valued at $750 million. It’s a massive uptick: A little over a year ago, Squire was valued at $75 million.

Like many startups these days, Squire wasn’t searching for capital when Tiger Global, which participated in its Series B and C rounds, offered to lead its next financing. The startup has only spent 10% of its previous round, a $45 million equity round, and now has tens of millions more in the bank. Ultimately, its decision to bring on more capital is so it can expand in the U.K. and Canada more aggressively — even in the wake of early-stage competitors like Boulevard. Squire’s dry powder also puts the co-founders in a position to acquire companies, a strategy that Salvant is into and plans to be “aggressive about.”

Squire also announced today the official launch of a product that has been in the roadmap since inception: Squire Capital, a money management platform with tools tailored to the needs of barbershop operations, such as instant payments. Squire’s core business has been more around appointments, loyalty programs and the installment of contactless payment. Now, a fintech layer aims to offer a more niche service than current financial services heavyweights like Square or Paypal.

Fintech is a “natural next frontier” for Squire, Salvant said, because the startup already has deep insights into how its businesses operate and how they process sales; now, it wants to add another service so it can offer a more holistic experience to them.

Squire Capital was built with Bond, a venture-backed fintech infrastructure startup that aims to help enterprise operations launch their own banking products. After experimenting with a $15 million debt financing arm around the time of its Series C, Squire isn’t offering loans at this time, hoping to find a better way to scale offerings in the future.

Squire is en route to becoming a historical and unfortunately still rare Black-led unicorn. Salvant talked about the significance of that feat, noting that this was “the optimal outcome” when founding the company. He hopes that VCs and investors will start to invest more in Black founders with Squire as a data point of a success story.

“Let’s face it, we’re not typical founders, we don’t look the same and we don’t act the same,” Salvant said. “I just want to serve as a lighthouse and this is validation for myself, my co-founder, but more importantly, what’s coming after us.”

Financial firms should leverage machine learning to make anomaly detection easier

Published July 28, 2021

Bikram Singh
Contributor

Bikram Singh is the CEO and co-founder of EZOPS. He has built and managed operational services and technology solutions for banks, hedge funds, asset managers, fund administrators and custodians.

Anomaly detection is one of the more difficult and underserved operational areas in the asset-servicing sector of financial institutions. Broadly speaking, a true anomaly is one that deviates from the norm of the expected or the familiar. Anomalies can be the result of incompetence, maliciousness, system errors, accidents or the product of shifts in the underlying structure of day-to-day processes.

For the financial services industry, detecting anomalies is critical, as they may be indicative of illegal activities such as fraud, identity theft, network intrusion, account takeover or money laundering, which may result in undesired outcomes for both the institution and the individual.

There are different ways to address the challenge of anomaly detection, including supervised and unsupervised learning.

Detecting outlier data, or anomalies according to historic data patterns and trends can enrich a financial institution’s operational team by increasing their understanding and preparedness.

The challenge of detecting anomalies

Anomaly detection presents a unique challenge for a variety of reasons. First and foremost, the financial services industry has seen an increase in the volume and complexity of data in recent years. In addition, a large emphasis has been placed on the quality of data, turning it into a way to measure the health of an institution.

To make matters more complicated, anomaly detection requires the prediction of something that has not been seen before or prepared for. The increase in data and the fact that it is constantly changing exacerbates the challenge further.

Leveraging machine learning

There are different ways to address the challenge of anomaly detection, including supervised and unsupervised learning.

Google unveils its proposed ‘safety section’ for apps on Google Play

Published July 28, 2021

In the wake of Apple’s advances into consumer privacy with initiatives like App Tracking Transparency and App Store privacy labels, Google recently announced its own plans to introduce a new “safety section” on Google Play that offers more information about the data apps collect and share, and other security and privacy details. Today, the company is sharing for the first time what the new section’s user interface will look like, along with other requirements for developers.

In May, Google explained the safety section would be designed to easily communicate to users how apps are handling their data so they could make informed choices. It said app developers would need to disclose to users whether their app uses security practices like data encryption, whether it follows Google Play’s Families policy for apps aimed at kids, whether users have a choice in data sharing, whether the app’s safety section had been verified by a third party, and if the app allowed users to request data deletion at the time of uninstalling, among other things.

In the user interface concept Google debuted today, developers are now able to see how this feature will look to the end user.

Image Credits: Google

In the safety section, users will be able to see the developer’s explanation of what data the app collects followed by those other details, each with its own icon to serve as a visual indicator.

When users tap into the summary, they’ll be able to then see other details like what data is collected or shared — such as location, contacts, personal information (e.g., name, email address), financial information and more.

They’ll also be able to see how the data is used — for app functionality, personalization, etc. — and whether data collection is optional.

Image Credits: Google

Google says it wants to give developers plenty of time to prepare for these Play Store changes, which is why it’s now sharing more information about the data type definitions, user journey and policy requirements of the new feature.

It notes that all developers will have to provide a privacy policy by April 2022. Before, only apps that collected personal and sensitive user data were required to do so. Developers will also be required to share accurate and complete information about all the data in their safety section, including how it’s used by the app’s third-party libraries and SDKs. This is in line with what Apple demands for its apps.

Image Credits: Google

In October 2021, developers will be able to submit their information in the Google Play Console for review ahead of the planned launch of the safety section in Google Play, which is scheduled for the first quarter of 2022.

The company also notes it’s offering some buffer time after the section’s launch before apps must have their safety section approved by Google. However, the company says apps will have to be approved by Q2 2022 or risk having their app submissions or app updates rejected. And if an app doesn’t provide an approved safety section, the app will say “No information available.”

The change will help highlight how many active developers are present on Google Play, because those will be the ones who will adopt the new policy and showcase how their apps collect and use data.

The question that remains is how stringent Google will be about enforcing its new guidelines and how carefully apps will be reviewed. One interesting note here is that conscientious developers will be able to submit their safety section for a third-party review and then be able to promote that to users concerned about app data privacy and security.

This could help to address some potential criticism that these safety sections aren’t factual. That’s been a problem for Apple since the launch of its App Store privacy labels. The Washington Post discovered that a number of apps were displaying false information, making them less helpful to the users whose data they aimed to protect.

When reached for comment, however, Google declined to share more details about how the third-party verification process will work.

Twitter launches US e-commerce pilot that lets users shop from profiles

Published July 28, 2021

Twitter this morning will launch a pilot in the U.S. aimed at testing the potential for e-commerce on its platform. The company is introducing a new “Shop Module” that offers brands, businesses and other retailers the ability to showcase their products to Twitter users directly on the business’ profile. Users will then be able to scroll through a carousel of product images in the module and tap through on a product they’re interested in purchasing. This opens up the business’s website inside the Twitter app itself, where the customer can learn more about the product in question and opt to make a purchase.

The Shop Module will appear in a new, dedicated space at the top of a supported Twitter profile, which can be seen by U.S. users in English on iOS devices.

The company told TechCrunch that only businesses with a Professional Profile will be able to use the feature at this time.

Professional Profiles, which began testing in April, give businesses, nonprofits, publishers and creators the ability to display specific information about their business directly on their profile, including things like their address, phone number, operating hours and more. Essentially, it’s the Twitter equivalent to something like a Facebook Page for a business.

At launch, the new Shop Module will be made available to only a small group of pilot testers. In addition to gaming retailer @GameStop and travel brand @ArdenCove, Twitter says there will only be approximately 10 other brands across the lifestyle, traditional retail, gaming, media and entertainment, tech and telco industries who will gain access to the new feature.

At present, Twitter isn’t offering a way for interested businesses to sign up for the pilot because the company is only in the initial phases of testing this feature, it said.

Image Credits: Twitter

While Twitter users often discuss products on the app and even reach out to companies directly for help with purchases, it’s unclear whether users will come to view Twitter as a shopping platform.

With the pilot, Twitter aims to better understand what could help it make that shift by tracking which types of products drive traffic to online retailers. For example, it wants to determine whether people are inspired by online conversations in the heat of the moment — like sports fans buying team apparel — or whether Twitter users could be encouraged to make purchases of a more lasting impact, like products for a new skincare routine. Having a diverse lineup of early pilot testers will help the company to compare data across verticals to learn what works best.

Twitter says it will also work directly with businesses to better understand their needs through the creation of a new Merchant Advisory Board, which will consist of “best-in-class examples” of merchants on Twitter.

The company earlier this year mentioned its plans to expand into e-commerce. At Twitter’s Analyst Day presentation in February, where it first announced its Super Follow platform for creators, the company also briefly spoke about its e-commerce investments.

“We’re … starting to explore ways to better support commerce on Twitter,” Twitter revenue lead Bruce Falck said during the event. “We know people come to Twitter to interact with brands and discuss their favorite products. In fact, you may have even noticed some businesses already developing creative ways to enable sales on our platform.

“This demand gives us confidence in the power of combining real-time conversation with an engaged and intentional audience. Imagine easily discovering, and quickly purchasing, a new skincare product or trendy sneaker from a brand you follow with only a few clicks,” Falck added.

Since then, Twitter has tested a new e-commerce feature for tweets, which allowed businesses to link out to online product pages — like those on a Shopify store, for instance.

Twitter tests new e-commerce features for tweets

Twitter CFO Ned Segal also touted the potential to shop on Twitter when speaking to investors at the J.P. Morgan Technology, Media and Communications conference in May, noting that people “do a lot of research on Twitter before they buy something.”

Twitter’s entry into online shopping comes at a time when major tech companies and social platforms are ramping up their investments in e-commerce. Facebook has made significant moves into e-commerce with shopping features across Facebook, Instagram and WhatsApp, including with initiatives like online storefronts, integrated checkout, product drops, video shopping and more.

Shopify has also partnered with a number of tech platforms, including Facebook, TikTok and Google, to make it easier for consumers to connect with products sold by its merchants.

It’s worth noting that Twitter previously attempted to run a commerce operation and failed. In 2017, the company began to wind down its “Buy” button product, which had allowed Twitter users to click to make purchases, and the retailer partnerships associated with that effort due to lack of traction. Clearly, the company believes the time is now right to try again.

Twitter is phasing out the “Buy” button, will continue to offer donations

Atera raises $77M at a $500M valuation to help SMBs manage their remote networks like enterprises do

Published July 28, 2021

When it comes to software to help IT manage workers’ devices wherever they happen to be, enterprises have long been spoiled for choice — a situation that has come in especially handy in the last 18 months, when many offices globally have gone remote and people have logged into their systems from home. But the same can’t really be said for small and medium enterprises: As with so many other aspects of tech, they’ve long been overlooked when it comes to building modern IT management solutions tailored to their size and needs.

But there are signs of that changing. Today, a startup called Atera that has been building remote, and low-cost, predictive IT management solutions specifically for organizations with less than 1,000 employees, is announcing a funding round of $77 million — a sign of the demand in the market, and Atera’s own success in addressing it. The investment values Atera at $500 million, the company confirmed.

The Tel Aviv-based startup has amassed some 7,000 customers to date, managing millions of endpoints — computers and other devices connected to them — across some 90 countries, providing real-time diagnostics across the data points generated by those devices to predict problems with hardware, software and network, or with security issues.

Atera’s aim is to use the funding both to continue building out that customer footprint, and to expand its product — specifically adding more functionality to the AI that it currently uses (and for which Atera has been granted patents) to run predictive analytics, one of the technologies that today are part and parcel of solutions targeting larger enterprises but typically are absent from much of the software out there aimed at SMBs.

“We are in essence democratizing capabilities that exist for enterprises but not for the other half of the economy, SMBs,” said Gil Pekelman, Atera’s CEO, in an interview.

The funding is being led by General Atlantic, and it is notable for being only the second time that Atera has ever raised money — the first was earlier this year, a $25 million round from K1 Investment Management, which is also in this latest round. Before this year, Atera, which was founded in 2016, turned profitable in 2017 and then intentionally went out of profit in 2019 as it used cash from its balance sheet to grow. Through all of that, it was bootstrapped. (And it still has cash from that initial round earlier this year.)

As Pekelman — who co-founded the company with Oshri Moyal (CTO) — describes it, Atera’s approach to remote monitoring and management, as the space is typically called, starts first with software clients installed at the endpoints that connect into a network, which give IT managers the ability to monitor a network, regardless of the actual physical range, as if it’s located in a single office. Around that architecture, Atera essentially monitors and collects “data points” covering activity from those devices — currently taking in some 40,000 data points per second.

To be clear, these data points are not related to what a person is working on, or any content at all, but how the devices behave, and the diagnostics that Atera amasses and focuses on cover three main areas: hardware performance, networking and software performance and security. Through this, Atera’s system can predict when something might be about to go wrong with a machine, or why a network connection might not be working as it should, or if there is some suspicious behavior that might need a security-oriented response. It supplements its work in the third area with integrations with third-party security software — Bitdefender and Acronis among them — and by issuing updated security patches for devices on the network.

The whole system is built to be run in a self-service way. You buy Atera’s products online, and there are no salespeople involved — in fact most of its marketing today is done through Facebook and Google, Pekelman said, which is one area where it will continue to invest. This is one reason why it’s not really targeting larger enterprises (the others are the level of customization that would be needed; as well as more sophisticated service level agreements). But it is also the reason why Atera is so cheap: it costs $89 per month per IT technician, regardless of the number of endpoints that are being managed.

“Our constituencies are up to 1,000 employees, which is a world that was in essence quite neglected up to now,” Pekelman said. “The market we are targeting and that we care about are these smaller guys and they just don’t have tools like these today.” Since its model is $89 dollars per month per technician using the software, it means that a company with 500 people with four technicians is paying $356 per month to manage their networks, peanuts in the greater scheme of IT services, and one reason why Atera has caught on as more and more employees have gone remote and are looking like they will stay that way.

The fact that this model is thriving is also one of the reason and investors are interested.

“Atera has developed a compelling all-in-one platform that provides immense value for its customer base, and we are thrilled to be supporting the company in this important moment of its growth trajectory,” said Alex Crisses, MD, global head of New Investment Sourcing and co-head of Emerging Growth at General Atlantic, in a statement. “We are excited to work with a category-defining Israeli company, extending General Atlantic’s presence in the country’s cutting-edge technology sector and marking our fifth investment in the region. We look forward to partnering with Gil, Oshri and the Atera team to help the company realize its vision.”

Financial firms should leverage machine learning to make anomaly detection easier

Business messaging platform Gupshup raises $240 million from Tiger Global, Fidelity and others

Published July 28, 2021

Gupshup, a business messaging platform that began its journey in India 15 years ago, surprised many when it raised $100 million in April this year, roughly 10 years after its last financing round, and attained the coveted unicorn status. Now just three months later, the San Francisco-headquartered startup has secured even more capital from high-profile investors.

On Wednesday, Gupshup said it had raised an additional $240 million as part of the same Series F financing round. The new investment was led by Fidelity Management, Tiger Global, Think Investments, Malabar Investments, Harbor Spring Capital, certain accounts managed by Neuberger Berman Investment Advisers and White Oak.

Neeraj Arora, formerly a high-profile executive at WhatsApp who played an instrumental role in helping the messaging platform sell to Facebook, also wrote a significant check to Gupshup in the new tranche of investment, which continues to value the startup at $1.4 billion as in April.

In an interview with TechCrunch earlier this week, Beerud Sheth, co-founder and chief executive of Gupshup, said he extended the financing round after receiving too many inbound requests from investors. The new investors will provide the startup with crucial insight and expertise, he said. The round is now closed, he continued.

The startup, which operates a conversational messaging platform that is used by over 100,000 businesses and developers today to build their own messaging and conversational experiences to serve their users and customers, is beginning to consider exploring the public markets by next year, said Sheth, though he cautioned a final decision is yet to be made.

“Conversation is becoming a bigger part of doing business and it has partly been driven by the pandemic,” he said over a phone call. “Second, we have always been the leader in this space, but the product innovation we have focused on in the last two to three years has worked in our favor.”

The new investment, which includes some secondary buyback (some early investors and employees are selling their stakes), will be deployed into broadening the product offerings of Gupshup, he said. The startup is also eyeing some M&A opportunities and may close some deals this year, he added.

Some of the notable customers of Gupshup, which leads the business messaging market. Image Credits: Gupshup

Before Gupshup became so popular with businesses, it existed in a different avatar. For the first six years of its existence, Gupshup was best known for enabling users in India to send group messages to friends. (These cheap texts and other clever techniques enabled tens of millions of Indians to stay in touch with one another on phones a decade ago.)

That model eventually became unfeasible to continue, Sheth told TechCrunch in an earlier interview.

“For that service to work, Gupshup was subsidizing the messages. We were paying the cost to the mobile operators. The idea was that once we scale up, we will put advertisements in those messages. Long story short, we thought as the volume of messages increases, operators will lower their prices, but they didn’t. And also the regulator said we can’t put ads in the messages,” he said earlier this year.

That’s when Gupshup decided to pivot. “We were neither able to subsidize the messages, nor monetize our user base. But we had all of this advanced technology for high-performance messaging. So we switched from a consumer model to an enterprise model. So we started to serve banks, e-commerce firms and airlines that need to send high-level messages and can afford to pay for it,” said Sheth, who also co-founded freelance workplace Elance in 1998.

Over the years, Gupshup has expanded to newer messaging channels, including conversational bots and it also helps businesses set up and run their WhatsApp channels to engage with customers.

Sheth said scores of major firms worldwide in banking, e-commerce, travel and hospitality and other sectors are among the clients of Gupshup. These firms are using Gupshup to send their customers transaction information and authentication codes, among other use cases. “These are not advertising or promotional messages. These are core service information,” he said.

“We have followed Gupshup’s progress for a long while and believe that they are the most evolved customer communications platform In India and increasingly in other emerging markets, with a leadership position in the most attractive and fastest growing subsegments of the market,” said Sumeet Nagar, managing director of Malabar Investments, in a statement.

“We believe that Beerud and team have the unique opportunity to expand the addressable market on the back of new offerings and scale the business up significantly, which is a perfect recipe for massive value creation. I have known Beerud for over three decades, and all of us at Malabar are delighted to partner with Gupshup in the next stage of their journey.”

India poised for record VC year as unicorns head for decisive IPOs

Activision Blizzard workers will stage a walkout after ‘abhorrent’ response to harassment suit

Published July 27, 2021

One of the world’s biggest video game companies is reeling after a state discrimination and sexual harassment suit kicked off a firestorm of controversy within the company. California’s Department of Fair Employment and Housing sued Activision Blizzard last week, alleging that the company fostered a “breeding ground for harassment and discrimination against women.”

Following a combative response to the lawsuit from corporate leadership, a group of employees at Blizzard will stage a walkout, which is planned for Wednesday at 10 a.m. PDT. Most employees at Blizzard continue to work remotely, but walkout participants will gather tomorrow at the gates to the company’s Irvine campus.

“Given last week’s statements from Activision Blizzard, Inc. and their legal counsel regarding the DFEH lawsuit, as well as the subsequent internal statement from Frances Townsend, and the many stories shared by current and former employees of Activision Blizzard since, we believe that our values as employees are not being accurately reflected in the words and actions of our leadership,” the organizers wrote.

In the new statement, they called for supporters to donate to organizations including Black Girls Code, the anti-sexual-violence organization RAINN and Girls Who Code.

Activision Blizzard publishes some of the biggest titles in gaming, including the Call of Duty franchise, World of Warcraft, Starcraft and Overwatch. Blizzard came under Activision’s wing through a 2008 merger and the subsidiary operates out of its own Irvine, California headquarters.

In the suit, the state agency describes a “frat house” atmosphere in which women are not only not afforded the same opportunities as their male counterparts, but are routinely and openly harassed, sometimes by their superiors.

The company pushed back last week in a fiery statement, blaming “unaccountable state bureaucrats that are driving many of the state’s best businesses out of California” for pursuing the lawsuit. Activision Blizzard Executive Vice President Frances Townsend, former Homeland Security adviser to George W. Bush, echoed that aggressive messaging in an internal memo, slamming the lawsuit as a “distorted and untrue picture of our company.”

In an open letter published Monday, the walkout’s organizers condemned Blizzard’s response to the lawsuit’s allegations. “We believe these statements have damaged our ongoing quest for equality inside and outside of our industry,” they wrote. “ … These statements make it clear that our leadership is not putting our values first.”

More than 2,600 employees signed the letter, which demands an end to mandatory arbitration clauses that “protect abusers and limit the ability of victims to seek restitution,” improved representation and opportunities for women and nonbinary employees, salary transparency and a full audit of diversity, equity and inclusion at the company.

On Twitter, streamers, gamers, game devs and former employees expressed support for Wednesday’s walkout under the hashtag #ActiBlizzWalkout, with some calling for a blackout on Activision Blizzard games as a show of solidarity. Others called for streamers to use the walkout time slot to raise awareness about rampant sexual harassment and discrimination in gaming culture at large.

One Blizzard employee shared a photo of the company’s iconic statue depicting an axe-wielding orc, a central feature of its Irvine headquarters. Three plaques displaying corporate values that surround the statue had been covered with paper: “Lead responsibly,” “play nice, play fair,” and “every voice matters.”

Companies should utilize real-time compensation data to ensure equal pay

Twitch expands its rules against hate and abuse to include behavior off the platform

Extra Crunch roundup: RapidSOS EC-1, how to prep for an M&A exit, inside Genki Forest

Published July 27, 2021

According to one estimate, Americans call 911 about 240 million times every year.

Sending emergency services to the right location sounds straightforward, but each 911 call is routed through one of thousands of call centers known as public safety answering points (PSAPs).

“Every 911 center is very different and they are as diverse and unique as the communities that they serve,” said Karin Marquez, senior director of public safety at RapidSOS.

One PSAP that serves New York City is a 450,000-square-foot, blast-resistant cube set on nine acres, but you also have “agencies in rural America that have one person working 24/7 and they’re there to answer three calls a day,” Marquez noted.

Founded eight years ago, RapidSOS processes more than 150 million emergencies each year across approximately 5,000 PSAPs. The company’s technology helps call centers integrate requests from cell phones, landlines and IoT devices.

“Its technology is almost certainly integrated into the smartphone you’re carrying and many of the devices you have lying around,” Managing Editor Danny Crichton writes in a four-part series that studies the company’s origins and ensuing success:

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Use discount code ECFriday to save 20% off a one- or two-year subscription

Part 1: The early years and why a consumer app company turned to govtech and integrated services for technology and device companies.
Part 2: How RapidSOS made its pivot and why its current business model has performed so well.
Part 3: To transform 911 services, RapidSOS established dozens of corporate and individual partnerships.
Part 4: Examines the future of 911 and RapidSOS in light of limited infrastructure funding.

“I’ve honestly never met a company like RapidSOS with so many signed partnerships,” says Danny, who initially wrote about the firm six years ago.

“It’s closed dozens of partnerships and business development deals, and with some of the biggest names in tech. How does it do it? This story is about how it built a successful BD engine.”

Thanks very much for reading Extra Crunch this week!

Walter Thompson
Senior Editor, TechCrunch
@yourprotagonist

The RapidSOS EC-1

How to prepare for M&A, your most likely exit avenue

M&A is the most likely exit avenue for startups

Image Credits: Reinhard Krull / EyeEm (opens in a new window) / Getty Images

The headlines might be littered with mega deals, IPOs and SPACs, but in all likelihood, you will exit your startup via a relatively smaller merger or acquisition, Ben Boissevain writes in a guest column.

“The IPO market is healthy again, but M&A still represents 88% of exits: So far this year, there were 503 IPOs and 5,203 deals,” writes Boissevain, founder of Ascento Capital.

“While it is good to strive for a billion-dollar-plus sale, a successful IPO or a SPAC deal, it is practical to prepare your startup for a smaller transaction.”

How to prepare for M&A, your most likely exit avenue

Duolingo boosts IPO price target in boon to edtech startups

Image Credits: Nigel Sussman (opens in a new window)

U.S. edtech company Duolingo bumped up its IPO price range Monday morning, targeting $95 to $100 per share, up from previous guidance of $85 to $95 per share.

“The fact that Duolingo is raising its IPO price range indicates that we are more likely on the path for a strong offering than a weak one,” Alex Wilhelm notes.

Duolingo boosts IPO price target in boon to edtech startups

Data-driven iteration helped China’s Genki Forest become a $6B beverage giant in 5 years

Image Credits: VCG (opens in a new window) / Getty Images

Many Extra Crunch readers will not have heard of China’s fastest-growing bottled beverage company: Genki Forest is a direct-to-consumer startup that started selling its sodas, milk teas and other products just five years ago.

Today, its products are available in 40 countries and the company hopes to generate revenue of $1.2 billion in 2021. After closing its latest funding round, Genki Forest is valued at $6 billion.

Industry watchers frequently compare the upstart to giants like PepsiCo and Coca-Cola, but founder Binsen Tang comes from a tech background, having funded ELEX Technology, a social gaming company that found success internationally.

“China doesn’t need any more good platforms,” Tang told his team in 2015, “but it does need good products.”

Leveraging China’s robust distribution network, lighting-fast manufacturing capabilities and a vast pool of data that enables holistic digitization, Genki Forest sells more than 30% of its products online.

“Everything feels right about the company,” said VC investor Anna Fang. “The space, the founder, the products and the back end … they exemplify the new Chinese consumer brand.“

Data-driven iteration helped China’s Genki Forest become a $6B beverage giant in 5 years

Sequoia’s Mike Vernal outlines how to design feedback loops in the search for product-market fit

Sequoia’s Mike Vernal joined us on TechCrunch Early Stage: Marketing and Fundraising to discuss how founders should approach product-market fit, with a specific focus on tempo.

It doesn’t mean fast in the kind of uncontrolled, reckless, crashing sense. It means fast in a sort of consistent, maniacal, get-a-little-bit-better-each-day kind of way. And it’s actually one of the top things that we look for, at least when evaluating a team: How consistently fast they move.

Sequoia’s Mike Vernal outlines how to design feedback loops in the search for product-market fit

As China shakes up regulations, tech companies suffer

Image Credits: Nigel Sussman (opens in a new window)

Alex Wilhelm spent the end of last week and the beginning of this one looking at Chinese regulations targeting its edtech sector, aiming to understand “precisely what is going on with the various regulatory changes.”

“For startups, the regulatory changes aren’t a death blow; indeed, many Chinese tech startups won’t be affected by what we’ve seen thus far,” he writes. “But on the whole, it feels like the risk profile of doing business in China has risen.”

As China shakes up regulations, tech companies suffer

Automakers have battery anxiety, so they’re taking control of the supply

Image Credits: Porsche AG

To ensure a steady supply of batteries, automakers are increasingly looking to joint ventures.

“Like if you’re VW, and you say, ‘We’re going to go 50% electric by whatever year,’ but then the batteries don’t show up, you’re bankrupt, you’re dead,” Sila Nano CEO Gene Berdichevsky said in a recent interview.

“Their scale is so big that even if their cell partners have promised them to deliver, automakers are scared that they won’t.”

Automakers have battery anxiety, so they’re taking control of the supply

Pro tips from the team behind Kickstarter’s most funded app

Image Credits: AndreyPopov / Getty Images

The team at memoryOS “spent countless hours researching down the rabbit hole of crowdfunding tips and tricks” before it successfully became the most-funded app on Kickstarter, the company’s CEO, Alex Ruzh, writes in a guest column.

“We’re sharing our approach (and secrets) to building a successful crowdfunding campaign because we know just how tough it can be to launch your own product,” he writes.

Pro tips from the team behind Kickstarter’s most funded app

SOSV partners explain how deep tech startups can fundraise successfully

Startups developing so-called deep tech often find it challenging to raise capital for various reasons.

At TechCrunch Early Stage: Marketing and Fundraising, two experienced investors, SOSV partners Pae Wu and Garrett Winther, spoke on the subject and advised startups facing a challenging fundraising path.

SOSV partners explain how deep tech startups can fundraise successfully

Checkout is the key to frictionless B2B e-commerce

Checkout will be key to frictionless B2B e-commerce

Image Credits: Dilok Klaisataporn (opens in a new window)

Processing payments, credit and authorizations for B2B purchases is all handled electronically, but that’s not a panacea.

For example, volume sellers prefer to work through traditional accounts payable systems instead of paying the service fees smaller companies accept as the cost of doing business.

However, the combination of fraud and identity protection with credit handling and digital payments “creates a powerful network, the type that can not only build trust but enable one-click transactions at scale,” says Andrew Steele, an investor at Activant Capital.

Checkout is the key to frictionless B2B e-commerce

Cowboy Ventures’ Ted Wang: CEO coaching is ‘about having a second set of eyes’

At TechCrunch Early Stage: Marketing and Fundraising, Cowboy Ventures’ Ted Wang spoke about why he encourages founders in his portfolio to work with executive coaches.

I don’t think you need to limit advice from people who are “been there, done that.” I think it is really important to get input from those people, but in terms of personal development, I think you want insight from people who understand how human beings listen and learn and grow.

Cowboy Ventures’ Ted Wang: CEO coaching is ‘about having a second set of eyes’

Twitter ‘acqui-hires’ the team from subscription news app, Brief

Published July 27, 2021

Twitter’s recent acquisition spree continues today as the company announces it has acqui-hired the team from news aggregator and summary app Brief. The startup from former Google engineers launched last year to offer a subscription-based news summary app that aimed to tackle many of the problems with today’s news cycle, including information overload, burnout, media bias and algorithms that promoted engagement over news accuracy.

Twitter declined to share deal terms.

Before starting Brief, co-founder and CEO Nick Hobbs was a Google product manager who had worked on AR, Google Assistant, Google’s mobile app, and self-driving cars, among other things. Co-founder and CTO Andrea Huey, meanwhile, was a Google senior software engineer, who worked on the Google iOS app and had a prior stint at Microsoft.

Image Credits: Brief

While Brief’s ambitious project to fix news consumption showed a lot of promise, its growth may have been hampered by the subscription model it had adopted. The app required a $4.99 per month commitment, despite not having the brand-name draw of a more traditional news outlet. For comparison, The New York Times’ basic digital subscription is currently just $4 per week for the first year of service, thanks to a promotion.

Twitter says the startup’s team, which also includes two other Brief employees, will join Twitter’s Experience.org group where they’ll work on areas that support the public conversation on Twitter, including Twitter Spaces and Explore.

While Twitter wouldn’t get into specifics as to what those tasks may involve, the company did tell TechCrunch it hopes to leverage the founders’ expertise with Brief to build out and accelerate projects in both those areas.

Explore, of course, is Twitter’s “news” section, where top stories across categories are aggregated alongside trending topics. But what it currently lacks is a comprehensive approach to distilling the news down to the basic facts and presenting balance, as Brief’s app had offered. Instead, Twitter’s news items include a headline and a short description of the story, followed by notable tweets. There’s certainly room for improvement there.

It’s also possible to imagine some sort of news-focused product built into Twitter’s own subscription service, Twitter Blue — but that’s just speculation at this point.

Twitter says it proactively reached out to Brief with its offer. As part of its current M&A strategy, the company is on the hunt for acquiring talent that will complement its existing teams and help to accelerate its product developments.

Over the past year, Twitter has made similar acqui-hires, including those for distraction-free reading service Scroll, social podcasting app Breaker, social screen-sharing app Squad, and API integration platform Reshuffle. It also bought products, like newsletter platform Revue, which it directly integrated. The company even held acquisition talks with Clubhouse and India’s ShareChat, which would have been much larger M&A deals.

“We’re really glad we ended up at Twitter,” Hobbs told TechCrunch.

“Andrea and I founded Brief to build news that fostered a healthy discourse, and Twitter’s genuine commitment to improve the public conversation is deeply inspiring,” he said. “While we can’t discuss specifics on future plans, we’re confident our experience at Brief will help accelerate the many exciting things happening at Twitter today,” he added.

Hobbs said the team remains optimistic about the future of paid journalism, too, as Brief demonstrated that some customers would pay for a new and improved news experience.

Brief’s mobile news app aims to tackle information overload and media bias

“Brief pioneered a fresh vision for journalism, focused on getting you just the news you need rather than as much as you could withstand,” remarked Ilya Kirnos, founding partner and CTO at SignalFire, who backed Brief at the seed stage. “That respect for its readers made SignalFire proud to support founders Nick Hobbs and Andrea Huey, who are now bringing that philosophy to the top source of breaking news — Twitter.”

To date, Brief had raised a million in seed funding from SignalFire and handful of angel investors, including Sequoia Scouts like David Lieb, Maia Bittner and Matt Macinnis.

As a result of today’s deal, Brief will wind down its subscription app on July 31. The company says it will alert its current user base today via a notification about its forthcoming shutdown but the app will remain on the App Store offering new features that allow users to explore its archives.

Twitter’s acquisition strategy: Eat the public conversation