Coca-Cola Hopes Its Startup Incubator Is The Real Thing

Published November 10, 2014

Workers in front of Mac laptop with Coke cans scattered around it. Suddenly major brands are looking to get into the startup funding game, whether we’re talking GE, Yammer or even non-tech brands like McDonald’s. Coca-Cola is another consumer brand looking for an edge by funding new startups. Coke isn’t doing it for pure investment purposes necessarily, but because they believe lean startups can give them the creativity, agility and speed… Read More