Hands-On With Snapchat Discover: Fun Content For Short Attention Spans

Published January 27, 2015

Snapchat today launched its media hub Discover. With bite-sized content blips that mix photos, videos, and text, it could become a millenial entertainment destination. And by mixing in pre-rolls and looping video interstitial advertising, Snapchat may have found how to turn storytelling into a serious business. To access Discover, users swipe left until the see a screen of buttons that open… Read More