Menlo Park-based Hatch Baby has prided itself on introducing “smart” nursery devices — including Grow, a changing pad with a built-in scale and Rest, a device doubling as a sound machine and night light.
Now, the company is introducing an updated version of Rest, with Rest+ as part of an effort to help further establish Hatch Baby in the family sleep space.
The Rest+ device will still have the sound machine, night light and a “time to rise” feature found in the original. But, with feedback from many customers and Amazon reviews, Hatch Baby has now included the addition of an audio monitor and a clock.
The audio monitor is essential for letting parents check in on baby while they sleep without going into the room and potentially waking the baby.
The clock is also a fantastic addition, in my opinion, especially for those with toddlers who can read numbers. These little people are big enough to get out of their beds but not mature enough to know moms and dads need to sleep at 4 a.m. Often advice passed from parent to parent is to put a clock in the baby room and tell kids not to come out until it shows a certain number.
It also helps establish healthy sleep habits in little ones. Most toddlers (ages one to three) need about 12 to 14 hours of sleep in a day, spread out between nighttime and naps, according to the National Sleep Foundation. However, as any parent knows, the older a baby gets, the harder it is to get them to want to go to bed.
Any one of these features could cost parents a good amount of dough when purchased separately. A Philips Avent audio monitor runs just under $100 on Amazon, for example. However, Rest+ is just $80 (slightly more than the original $60 price tag for the Rest device), for all five features.
Something else that may make the Rest+ attractive to parents — it is Wi-Fi-enabled and portable so you can take it with you when you travel.
Whipping a sound machine, nightlight, audio monitor and clock all into one portable, Wi-Fi-enabled device can also save precious space in the nursery, and makes this a must-have item for many parents hoping for just a little bit more sleep.
Hatch Baby co-founder Ann Crady Weiss tells TechCrunch the Rest+ will only be available on the Hatch Baby site and is part of a plan to launch a full line of products aimed at getting parents — and their children — more precious sleep. Though she wouldn’t say what the company was working on next, she did mention we’d hear something about it in the coming months. So stay tuned!
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